Will PS4 Feature In-Game Advertising
There have been plenty of rumours surrounding both the ‘Xbox 720’ and ‘PlayStation 4’ over the past couple years, but a recent and final issue from UK magazine PSM3, has some pretty revealing details surrounding the PS4. One of the many details that caught our eye was regarding In-Game Advertising. Before we get into this though, for […]
How UK Games Industry Tax Relief Affects Advergaming & In-Game Advertising
It was recently announced that the UK Government would be providing tax relief for video game developers starting April 1st of next year. The tax relief rate will be set at 25% of qualified expenditure, and there will be no minimum spend requirements, which is fantastic news for indie game developers. A lot of game developers in the community […]
